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Product Updates
Jul 1, 2025
•4 mins read
Efficiency is king. With countless tasks, from prospecting to nurturing leads and closing deals, salespeople have a lot on their plates. At the heart of their world are two critical platforms: Salesforce and LinkedIn, the most popular CRM and the most effective CRM.
For many sales organizations, despite using both tools daily, they operate disconnected. There is no direct integration between Salesforce and LinkedIn, which results in manual data entry or limited visibility into LinkedIn activity.
This article will break down why a LinkedIn and Salesforce integration is necessary and show you exactly how to set it up using We-Connect, the most popular LinkedIn automation tool.
Operating without a robust connection between your CRM and professional network can snowball into some major hiccups. Some of these may include:
Most people make these 7 mistakes when doing LinkedIn lead generation. Don't be one of those people.
Connecting Salesforce and LinkedIn transforms your sales process. Here are some of the most popular benefits people note after integrating:
Users who post consistently on LinkedIn see better results from their outreach. Here's how you can start scheduling LinkedIn posts today.
Achieving this integration is simple with We-Connect. Our native LinkedIn Salesforce integration skips any need for Zapier, Make, or other complex third-party tools.
We-Connect gives you granular control over how you want data to flow between tools:
Now is for the fun part, setting up automations to determine how your data flows.
Lastly, we always recommend testing your integration to ensure data is flowing the way you want it to. Here's what that could look like:
For more information about setting up our LinkedIn and Salesforce integration, read our quick start guide.
Setup is just the start. Maximize value with these best practices:
For any sales team focused on efficiency and measurable results, an integration between LinkedIn and your CRM is critical.
We-Connect's native LinkedIn Salesforce integration provides the connection your team needs. It centralizes outreach within Salesforce, streamlines contact management, and tracks all campaign activities.
Ready to bring your LinkedIn outreach and other campaigns into one place?
Explore We-Connect's LinkedIn Salesforce Integration to explore a simpler sales workflow.
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