When Is the Best Time to Send LinkedIn Connection Requests and Messages?

Getting a response from your LinkedIn outreach can feel like a guessing game. The truth is, it's not just what you say, but when you say it, that dramatically impacts your success. Timing your connection requests and messages on LinkedIn can be the difference between being ignored and sparking a real conversation.

This blog post will share what the best days and times are to send your LinkedIn outreach. We'll also cover why timing matters, provide specific windows for optimal engagement, and show you how to personalize your sending schedule for even better results.

Key Takeaways

• Sending messages during peak activity ensures they are seen and not buried.


• Midweek, specifically Tuesdays through Thursdays, offers the highest engagement rates.


• Focus on mid-morning (10:00 AM - 11:00 AM), lunchtime (12:00 PM - 2:00 PM), and late afternoon (4:00 PM - 5:00 PM) for peak engagement.


• Always align your sending schedule with the recipient's local time zone.


• Analyze your own past performance data and observe individual prospect activity for highly tailored timing.

Why Does Timing Matter for LinkedIn Outreach?

LinkedIn, like any other social channel, has peak activity periods where users are most likely to be online, checking notifications, and interacting with content. Sending your connection requests and messages during these windows means your outreach is less likely to be overlooked, increasing your chances of making a meaningful connection.

Here's why precise timing makes a significant difference:

• Increased Visibility: Your messages are more likely to appear at the top of a prospect's notifications or in-mail when they are actively using the platform.


• Higher Acceptance Rates: Prospects are more receptive to new connections when they are working and actively engaging with content on LinkedIn. Requests sent during peak hours often lead to quicker acceptance.


• Improved Reply Rates: People are more inclined to respond to messages when they have dedicated time to review them thoughtfully. Sending during working hours, especially breaks, catches them when they are available.


• Enhanced Professionalism: Strategic timing shows you're considerate of their professional schedule, which can subtly reinforce the thoughtful nature of your outreach.


• Best ROI: By focusing your sending efforts on peak times, you maximize the impact of your campaigns.

You should also schedule LinkedIn posts when your audience is most active.

What Are the Best Days to Send LinkedIn Messages?

Tuesdays, Wednesdays, and Thursdays generally yield the highest engagement and response rates for LinkedIn connection requests and messages. During this time, most professionals have settled into their work routine and are therefore more likely to accept your connection request or respond to your message.

Here are the optimal days for sending LinkedIn outreach:

• Tuesday through Thursday: These three days are consistently identified as the "sweet spot" for LinkedIn activity. That's for all types of activity, including sending messages, posting, and commenting on content.


• Avoid Mondays: Mondays are often hectic as professionals catch up from the weekend and plan for the week ahead. Your messages might get buried in a busy inbox.


• Avoid Fridays and Weekends: Fridays typically see a significant drop in engagement, especially after midday, as people wind down. Similarly, weekends generally have very low professional activity, meaning your message is likely to be overlooked.

Looking for other ways to increase your LinkedIn connection acceptance rate? Look no further.

What Are the Best Times of Day to Send LinkedIn Messages?

The best time to send LinkedIn messages in during common break time from work – when professionals are scrolling on LinkedIn. That can be mid-morning (from 10 to 11 am), during lunch time (12 - 2 pm), or late afternoon (from 4 - 5 pm). Of course, always consider the user's local time zone before sending any messages.

Here's some more information about ideal sending times on LinkedIn: call call

• Mid-Morning (10:00 AM - 11:00 AM): This window often catches professionals after they've settled into their workday and are taking a brief break from core tasks. It's a prime time for a quick check of LinkedIn.


• Lunchtime (12:00 PM - 2:00 PM): Many professionals use their lunch break to catch up on emails, news, and social media, including LinkedIn. This can be a highly effective window for engagement.


• Late Afternoon (4:00 PM - 5:00 PM): As the workday winds down, people may check LinkedIn for a final time before leaving the office. This can be a good time to catch them before they disconnect.


• Consider Local Time Zones: Always tailor your outreach schedule to the recipient's local time zone, not your own. For example, if you're in Abingdon, Virginia (EDT), but targeting prospects in Los Angeles (PDT), adjust your sending times accordingly. Sending at 10:00 AM PDT means you'd send at 1:00 PM EDT.


• Industry-Specific Nuances: While general patterns exist, some industries might have unique peak times. For example, freelancers or entrepreneurs might be more active outside traditional 9-to-5 hours.

Looking for other ways to increase results from your LinkedIn outreach? Learn how to create hyper-targeted lead lists on LinkedIn.

How Can You Personalize Timing for Better LinkedIn Results?

While general guidelines are useful, the most effective timing strategies are personalized to your specific target audience. Understanding their unique behaviors on LinkedIn can significantly boost your outreach success. Tailoring your approach beyond generic peak hours will make your messages even more impactful.

Here's how to personalize your outreach timing:

• Analyze Past Performance: If you've previously sent LinkedIn outreach, review your own data within your CRM or LinkedIn automation tool. Look for patterns in your connection acceptance rates and message reply rates based on the day and time sent. For example, you might find that prospects in the healthcare industry respond best on Tuesdays between 8:00 AM and 9:00 AM.


• Observe Prospect Activity: Before sending a message, take a moment to review the prospect's recent LinkedIn activity. Note when they typically post, comment, or share content. This provides direct insight into their online habits.


• A/B Test Different Times: Don't be afraid to experiment. Send similar messages to comparable segments of your audience at different times and days. Track the results to identify which specific windows perform best for your unique target audience.

As well as outreach, posting on LinkedIn can drive leads to your site. Learn what content is best for lead generation on LinkedIn.

Conclusion

Mastering the art of timing your LinkedIn connection requests and messages is necessary to optimize your strategy. By understanding when your target audience is most active and receptive on the platform, you can significantly increase your acceptance and reply rates.

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